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Last Updated: Dec 11th, 2007 - 14:40:43 |
FOCUS Perspectives
Low Hanging Fruit May Be Rotten for Your Business
Everyone talks about picking the low-hanging fruit. The easiest to reach, the easiest to harvest, the best place to start, right? Maybe, maybe not. It may be more costly in the long run.
With the age of the internet and the proliferation of opportunities which arise from global markets and competition, it is sometimes too easy to be tempted by the “low hanging fruit”. This fruit may look sweet. It can really sour your business, however, if the opportunities it represents are “too good to be true”.
Dec 11, 2007, 14:35
FOCUS Perspectives
Shearing the Sheep
Understand that your business is built on relationships. The customer that is a life long customer can be bring bigger returns than making that one time "BIG" sale.
Dec 8, 2006, 10:30
FOCUS Perspectives
The Cost of a Consultant's Time - Nickels and Dimes
Consultants can play a critical role in providing expertise on an as needed basis or for special projects. It is important to understand that consultants charge for their opinions.
Dec 8, 2006, 10:28
FOCUS Perspectives
The Cost of a Consultant
Before you start working with a consultant or any other service provider (business coach, lawyer, accountant, etc.), you need to understand that their ability to make money (capacity) is measured in time. Time is literally money. Measured in minutes, hours, or days, or even by the project, a service provider makes money by invoicing for the time used by a client.
Nov 8, 2006, 10:35
FOCUS Perspectives
Timber
Have you heard the saying that “You can’t see the forest for the trees”? Early stage companies exist in a forest of opportunity. To succeed in reaching investors, you need to enable a potential investor to see your individual tree. You have to BE one of the TREES that doesn’t get cut down or hauled away as deadwood.
Aug 24, 2006, 21:13
